I am a Social Media Specialist. I have also been referred to as The Queen of Facebook, and Master of Social Media Marketing. What does that mean and why does your business need it? It is not as difficult or as expensive as you may think. Actually you can not afford NOT to use Social Media Marketing. Call me today and find out more.

What my clients are saying:
Nails by Angelina
“Before Cynthia began to handle my Social Media promotions, I had 20 Facebook contacts – all of whom I worked with in the same salon. Cynthia was able to increase my contacts with hundreds of local women. The result being that my phone starting ringing right away.”

Rachel Fox, Cosmetologist
“I don’t even know how to turn my computer on. Cynthia has been able to increase my business using Facebook without me having to do a thing, thanks to her. She was able to suggest 500 new contacts to my business in a very short period of time. “

Voodoo Cowboys, Country Rock Band
“Cynthia had our band making a buzz on all the social platforms even before we had played our first gig in 2008. Her efforts have brought The Voodoo Cowboys to the top of the search engines for local live music. Another outcome was the Voodoo Cowboys earning the #1 Country Music Band in Las Vegas according to ReverbNation”.

What Social Media Management can do for your business or service?
Social media gives you the opportunity to engage, connect, inform, and establish yourself as an expert.
Connecting with your clients is not about selling. It’s about developing a meaningful connection and building community. By connecting and interacting and offering assistance or information you will establish a presence. You will become someone they trust. They will then turn to you when they need a service or product you can provide. It really is no different that connecting with other business owners at chamber events.

Be Connected
Social Media Marketing allows you and your business to connect with consumers and make them your loyal customers.
People do business with people
• They know
• They like
• They trust

“But I have a Website”
Having a website is not enough as there is no interaction, there is no activity, and many times a website is out of date with stale information. Even if you have the ability to capture website visitors information, what will their name and email address tell you about them and how you can serve them?

Target Audience
Sometimes terms used by others can be confusing and they shouldn’t be. Target audience is who you believe to be a candidate as a new client or someone you wish to reach. Social media allows for dialogue between you and the consumer public allowing you to have your “finger on the pulse” of the buying public of what their needs are.
After all, if everyone wants to purchase red umbrellas and you supply only blue ones, you know you may want to adjust your inventory accordingly.

Dominate Your Advertising
Using Facebook as an example based on the number of Facebook users out there, and there are over half a billion of them, Facebook can be viewed as the third largest country in the world. That is a volume of people just too big to ignore.

Expertise
Social Media allows you to share related articles, blogs, and facts to inform the public branding you as an expert in the field

Go Viral
Testimonials and Endorsements from your past and current customers to their sphere of influence further solidify your connection to them and allows you to reach out to their trusted friends. In these times it is not just who you know, but who your contacts know as well.

The Marriage of SEO and Social Media
Teddie Cowell, SEO director at Guava, adds: “There is a very strong relationship between search engine marketing and social media. There is also a very positive effect in terms of reaching large numbers of people and therefore gaining more links, which is one of the key factors search engines such as Google look at when ranking web pages.”

The Bottom Line
By creating a plan or strategy with clear measurable goals every business will naturally create an online presence. Social media marketing is for everyone. What are the social media objectives of your business? Once you establish that and commit to your social media marketing your bottom line will explode. Call or email me today~!!!

By: Heather Peck, Rosen & Company West

Every state is different when it comes to foreclosures. And in times like these, things have changed. Even here in Las Vegas, it used to be if they foreclosed on your house, the sheriff showed with someone from the bank up a day to two later to evict you, lock you out and then make arrangements for you to come back and get your stuff.

But these are troubled times, and there are large numbers of homes being foreclosed on every day. Currently, at least in Las Vegas, if your house is not purchased at auction by an investor or new owner occupant, the bank will assign your property to an asset manager. This could be a real estate agent or an asset management company who takes care of the property until the bank is ready to list the house.

The asset manager or agent will come by and do an occupancy check to see who’s living in the house. If its a rental tenant, they have different rights than the previous owner.

If you’re a tenant with a lease, the bank has to, by law, give you at least 90 days to make arrangements to move. They may offer you cash to move sooner, or if you have a lease that doesn’t expire for a longer period of time, they are supposed to honor the terms of your lease. This doesn’t mean you don’t have to continue to pay rent, it just means you’ll pay it to the asset management company or whoever the bank chooses while you make plans to move. Another alternative is to go get prequalified and buy the house you’re living in.

If you are the previous owner, the process is a little different. After they do the occupancy check and discover you are still living in the house, they will probably still offer you a cash for keys offer, giving you 30 days to move and also offering you up to $1500 to move and leave the property in good condition. But make no mistake, you have to move out. You have no rights, and the bank is just trying to protect their interest by offering you cash so you won’t trash and strip the property when you move. They could call the sheriff and have you evicted if they wanted to. Once the title went back to the bank (and it usually only takes 1 day to record back into the banks name), you’re tresspassing and subject to immediate eviction.

Another scenario is when an investor buys the house. They may actually come and try to make a deal with you, offering to rent the property to you for a couple of years, and possibly sell it back to you on a lease option. Depending on your current financial situation, this may or may not be a good option for you. Rent may be less than what your house payment was, and you don’t have to move. They will probably want an option payment, but you haven’t paid a mortgage payment for 6 or 7 months so hopefully you now have a little cash set aside.

Lastly, a new owner occupant may have bought the property at the auction. This is now beginnning to occur more frequently. They have the right to evict you. They too may offer you a small financial incentive to move or they may show up with the sheriff. Its their call. Remember, once the property sold to someone else, you’re trespassing.

Foreclosure is a difficult situation and no fun for anyone. This process as I described may or may not work in other states or even cities across the country. Take the time to find out how it works where you live. Talk to a couple of agents who specialize in foreclosures in your town.

Please don’t put your head in the sand. No one wants the sheriff to show up and tell them they have to get out NOW!

If you’re behind on your mortgage, or you think you’re going to be, call a professional and find out what your options are. The sooner you do, the more options you have. They may include a loan modification, forensic audit, deed in lieu, short sale or foreclosure. Some processes are just bandaids, some are real solutions depending on your situation. There is lots of help out there, and a lot of it is free.

Contact Heather: 702-595-7380 or email: LasVegasExpert@yahoo.com